Branded Festive Gifting
Festive Exclusives • Red Packets
Branded Red Packet Design, for Citibank
scope of work
Celebrating and Welcoming The Year of Tiger
In collaboration with Medialink, we designed this red packet for Citibank, which was produced by their team. The design draws inspiration from the auspicious symbolism of bamboo and tigers, celebrating the Year of the Tiger with thoughtful detail and refined craftsmanship.
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OUTCOME
Rooted in Heritage, Modern in Design
This red packet design celebrates the harmony of heritage and contemporary design. Inspired by timeless traditions, every detail is thoughtfully crafted to reflect Chinese cultural values, resulting in a meaningful Lunar New Year gift.
